EFC Uganda introduced Easy Pay to expand its outreach and further penetrate the market through strategic partnerships. Under this arrangement, EFC partners with several merchants to finance the stock needs of their regular customers. EFC directly pays merchants upon approval of their customers’ loan applications, after which merchants can supply those customers.
One of EFC’s Easy Pay success stories is the partnership with VIVA General Hardware, located near EFC’s Ndeeba branch. Thanks to Easy Pay, the proprietor of VIVA General Hardware can now refer his customers directly to EFC Uganda for financing.